Rocky Brands director sells $147k in stock By Investing.com

Haning G Courtney, a director at Rocky Brands, Inc. (), sold 3,000 shares of the company’s common stock on July 30, 2026. The transaction totaled $147,180, with shares sold at prices ranging from $49.00 to $49.35, at a weighted average price of $49.06 per share. The sale comes as the stock trades near its 52-week high of $51.41, following a remarkable 100% return over the past year.

In a separate transaction on July 31, 2026, Mr. Courtney exercised options to acquire 3,000 shares of Rocky Brands common stock. These shares were acquired at an exercise price of $39.80 per share, totaling $119,399. The options had vested in quarterly increments between March 31, 2022, and December 31, 2022. Despite the recent sale, InvestingPro analysis suggests the stock remains undervalued, with 14 additional ProTips available to subscribers.

Following these reported transactions, Mr. Courtney directly owns 22,750 shares of Rocky Brands common stock.

In other recent news, Rocky Brands reported impressive second-quarter 2026 earnings, surpassing Wall Street expectations. The company achieved adjusted earnings of $1.90 per share on revenue of $118.4 million, significantly beating analyst projections of 55 cents per share and $110.08 million in sales. This represents a 12% increase in sales from the previous year, marking the fastest growth rate since 2022. Retail sales saw a notable rise of 21.8%, driven by direct-to-consumer and e-commerce channels. The XTRATUF brand emerged as the fastest-growing and largest brand for the quarter. Rocky Brands also announced an upward revision of its full-year revenue outlook, citing strong bookings for the second half of the year. Additionally, the company plans to use tariff refunds to reduce existing debt and support growth initiatives. BTIG maintained a Neutral rating on Rocky Brands, considering the recent valuation.

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