Ford and GM Attempts to Go Beyond Cars Deserve Skepticism
Ford Motor F and General Motors GM are looking beyond cars. If history rhymes, investors could come to regret their wandering eyes. Will this time be different?
In May, Ford’s shares surged as much as 45%, adding nearly $23 billion of market value, in the weeks after it formally announced Ford Energy, a grid-scale battery-storage business that will serve the power needs of artificial-intelligence hyperscalers and utilities. Its shares have since moderated, but are still up more than 20% since the Ford Energy launch. The company is also re-entering the defense sector, having recently won a contract to build tactical trucks for the U.S. Army.
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